Tuesday, 21 February 2012

A History Of Advertising

What i learned from this lecture is that - 


The aspects of advertising what companies will do to make you buy a product, they will appeal to everything and use political statements and things going on in that point in history to make you buy something. For example -

the one above uses entertainment to sell a product - a monkey playing the drums and you know it's cadburys because of the purple straight away they use colours and other kind of 'tags' so people remember things subliminally and this causes you to have faith in the company and want to buy products from them all the time - cause you trust them, you know what they are.
The one below tells you that you need the product cause your ugly, so people buy it cause everyone 'cares' about there appearance and definitely care about growing old.
Here's my notes from the lecture :) -

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